online focus groupsFocus Groups

Focus groups are a great opportunity to receive valuable feedback from the CHIME Members. These sessions are intended to be educational and interactive, not “sales pitches” of the member’s products and services. Focus groups (60 min) can be scheduled throughout the year. 8-12 CHIME members is the average attendance.

The Focus Group results, including raw data, quotes and insights collected from the focus group, may only be used by Foundation firm for its internal business purposes and may not be published or otherwise made public, without CHIME’s prior written consent, which may be withheld in CHIME’s sole discretion. Without limiting the foregoing, under no circumstances may Foundation firm use the name, tradename or logo of CHIME or any of its affiliates in connection with the survey results, including for purposes of a direct or indirect endorsement of its products or services. Please use the phrasing, “a focus group of CHIME members was held” OR “a focus group of healthcare executives, all CHIME members was held”. Wording implying partnership on the focus group or collaboration on the focus group is not allowed, i.e., “CHIME hosted a focus group” or “_____ partnered with CHIME to hold a focus group”. Thank you for complying!

  • GUIDELINES

    – These sessions are intended to be educational and interactive. They are not intended to be “sales pitches” of the members products and services; the Foundation is prohibited by nature of its 501(c)6 tax status from any activities which directly benefit the proprietary and interests of Foundation members. Members are requested to select a relevant topic for the session.

    • TIP: Instead, share a few sentences on company history, how long you’ve been in business and some brief information about the market sector you would like to reach.

    – Remember the audience: The attendees will be high ranking IT executive in a healthcare provider, payer or organization. Your presentation, questions and discussions should be at a level appropriate for this audience.

    • TIP: Consider the nature of your focus group; do your homework and provide a starting point. Understand the objectives of your audience.

    – Have an “internal agenda:” What areas does your firm want input on, and what do you hope to gain from your audience (reaction, feedback, discussion, information, etc)? Consider having a data sheet, if it will help the attendees understand the product/services better.

    – Please do lots of listening: Attendees want to give their input. If you have any further questions please contact the CHIME Foundation staff at foundationstaff@chimecentral.org.

  • TIPS

    RELEVANT INSIGHT ARTICLES


    Perspectives From Both Sides of A Focus Group
    We reached out to some long-time CHIME members with a unique perspective. These CHIME/CHIME Foundation members have experience in healthcare IT both as CIOs or the equivalent and as Industry partners.
    View Here    		 Planning For Focus Group Success – 9 Best Practices
    Tips from the CHIME Foundation team that will set you up for an engaging, robust discussion and a productive session overall.
    View Here


    RELEVANT WEBINARS

    Holding a Focus Group- Your Questions Answered
    Presented by CHIME Foundation staff
    View Here
    31 minutes

  • Timeline

    AT LEAST Three Weeks Before Session

    • Request your focus group session time using the form at the bottom of the page below.
      * 4-6 weeks notice works best for scheduling and sending out invites. In order to schedule the date and get invitations out to the CHIME Members we need a minimum of 3 weeks.
    • To schedule your focus group you will need a topic, brief abstract and presenter information (name, title, and organization).
    • CHIME will invite the entire CHIME membership to your session. Approaching the entire CHIME membership has proven successful in attracting CHIME members and ensures a full online classroom (8-12 participants). CHIME Members who attend the online session receive a $100 honorarium (as paid by the CHIME Foundation) for their participation.

    Two Days Before Your Session

    • Please send final presentation to Foundation staff no later than 24 hours before your session. Following a few simple design tips will help you create slides that work effectively for your focus group presentation. Keeping the presentation between 15-20 slides is preferred. Reduce the number/size of any high-quality pictures you include on your slides. Most PowerPoint animations work fine, but sometimes they do not convert well. Please keep this in mind when preparing your slides.

    The Day of Your Session

    • We ask that presenters please login to the Zoom Interface 30 min prior to their session for a brief review of the Zoom system and to go over any questions the presenter(s) may have before the session begins.

  • TESTIMONIALS
     

    “CHIME’s online focus groups give companies like ICG the unique opportunity to select a current, buzz-worthy Healthcare IT topic and then get the thoughts, opinions even experiences from the leaders of Healthcare IT. The perspectives shared by CIO’s attending the online focus groups are incredibly valuable for firms like ICG, as it gives us a look into their world. A forum that connects us with CIO’s is an incredibly valuable tool and that is exactly what the online focus group does.”

    Mark Weinig – Sales Associate, Innovative Consulting Group

    “As a CIO, I found great value in participating in “in-person” CHIME Focus Groups because I was able to personally meet other CIOs and hear their perspective on common issues/technology first hand. I learned a lot at each session, and went home with some fresh approaches to common problems. The Focus Group sessions were very organized, and the moderators did a great job keeping the participants focused on the objective. In addition, I appreciated the information provided to the participants about the Focus Groups ahead of time, so that I could be a more active and valuable participant. All in all….a very worthwhile experience.”

    Terri Rini Barber, PMP, CPHIMS – Vice President/ Chief Information Officer, Southwest General Health Center

    “The CIO Focus groups are active, stimulating, and participative. These sessions are small group, interactive, opportunities to learn and share. They are opportunities to influence future products and services in our industry. At the same time, I walk away with new perspectives and possibilities on topics of interest to me. Any CIO would benefit from hearing the thoughts of their colleagues and the group moderators during these Focus Group sessions. I will definitely participate again.”

    Dr. Robert “Bob” Latz – CIO, Trinity Rehab Services

Submit Your Online Focus Group

If you have any additional questions regarding the preparation of survey content, please email foundationstaff@chimecentral.org or call 1.734.665.0000 and a Foundation staff member will be happy to assist you.